Case Studies

During the 2009 FIFA World Cup Trophy Tour by Coca-Cola, Tell-Em Public Relations developed the strategy and managed the implementation process with local PR agencies across 27 countries in the East & Central Africa region.

We successfully activated MTV Africa Music Award (MAMA) PR Campaigns in its very first two editions. Tell-Em PR was in charge of all MAMA’s PR activities in the East African market. We generated unprecedented coverage in print, electronic and social media.

We took over the Nokia account with the objective of positioning it as East Africa’s most loved and admired brand. Tell-Em PR East Africa achieved this within two years of working with Nokia who were eventually named the Number One Brand in the East Africa Super Brands in March 2009.

Over the years we have consistently profiled Brookside Dairy as a company that has made a real impact on the Kenyan and East African market at large. Tell-Em Public Relations retained Brookside Dairy account for the last ten years.

We are privileged to have worked with East African Breweries Limited for a decade. We pioneered the much successful Responsible Drinking Campaign for EABL – first of its kind in the region in 2004. The campaign continues to this date.

Tell-Em PR began working with Intel Corporation on the first visit by the Chairman Dr Craig Barett in late 2008 and has since then offered PR support on a number of projects.

During our one-and-a-half year work with AccessKenya we elevated the Internet Service Provider from the position of a low key player in the Kenyan ICT sector to the market leader for ISPs.