Brookside Case Study
- We began working with Brookside Dairy in November 2000, at the time Brookside Dairy had quite a negative perception both from farmers and consumers.
- Over the years we have consistently profiled Brookside Dairy as a company that has made a real impact on the Kenyan market. We have highlighted Brookside’s support for farmers and for the development of the dairy sector in general.
- We have developed communication strategies and programmes to manage a range of corporate and brand activities for the company which include the Annual Kenya Freedom from Hunger Walk, Brookside Livestock Breeders Show and Sale, Brookside Education Programme and a regional expansion programme.
- Each year we achieve more than 150 positive media hits for Brookside Dairy and the company is now seen as a very strong, innovative and supportive company with world class standards.
